From celebrities to the CEO’s, to the health ambassadors participating in the marathons year after year; from being a common man to a bio reading ‘runner, marathoner’; running is surely the next big thing in India. Movies on running like ‘Bhaag Milkha Bhaag’ have done exceptionally well on the blockbuster charts and lots of communities and enterprises are evolving around running. It is a recreational and the most inexpensive form of sport and very popular among the large Indian masses, due to its accessibility and numerous health benefits. Our evolution has taken us from being a cave-man to a man on the couch; from physically active to the static lifestyle where we are increasingly getting prone to the dreadful diseases. But now we have learnt the importance of staying healthy and fit.

Running for a healthier lifestyle

As people are shifting towards healthier lifestyles to combat disease, running is taking on a whole....