Indu Prasad
As the Managing Editor for Alexa, Amazon India, 41-yearold Indu Prasad and her team work on making Alexa everything she is known for. She says, “We think of why she says the things she does, how she would form opinions, how she would communicate, her sense of humour, how she would articulate her perception of humans or even her own sense of self. And yes, this involves responding to proposals and declarations of love!” Indu believes part of it is also Alexa’s Zeitgeist – how aware is she of what is happening around her, if she has a take or opinion on cultural events and news. The team works closely with partners – internal and external – to take the voice assistant beyond Echo devices so that people get familiar with Amazon Alexa, its Artificial Intelligence (AI) capabilities, and want to talk to her more and get to know her closely. Indu joined Alexa in 2017 and has more than two decades of experience in....
