Numer8’s app OFish

by Gyanvitaranam

Devleena Bhattacharjee has made pioneering efforts in using data science to help fishing communities when she was working on a project as part of the European Space Agency’s (ESA) Copernicus Master’s programme in December 2018. Earlier that year, she had started the data analytics firm Numer8, which offered data science analytics to companies ranging from media firms to restaurants to help them understand customer behaviour patterns, their spending, etc.

Devleena Bhattacharjee, who had studied MCA at Bangalore University, always wanted to use her skills to deep dive into business challenges and solve real-world issues through data analysis. When, during the ESA project, she saw the pathetic conditions of fishing communities and the havoc climate change had been causing, she pivoted Numer8’s area of focus to fishing communities.

“We studied both the geophysical and human capital risk associated with coastal floods. The small-scale fishing....

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