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HOW THE WESTERN INFLUENCES ARE CHANGING THE BOLLYWOOD FILM INDUSTRY

by Gyanvitaranam

   Indian cinema is going global and today it features more foreign actors than ever before. But in the over enthusiasm of bringing in fresh and foreign faces to the Indian celluloid industry are the directors sidelining the Indian talents? This article takes stock of the latest trend in Indian film industry We’re all familiar with the phenomena of globalization by now, aren’t we?

   Foreign brands, foreign languages, foreign tastesIndia has become an international hot-spot, in more ways than one. One can find more of jeans-clad girls in the cities than salwar kameez-clad ones- the so-called victims of westernization or globalisation. McChicken has replaced vada-pavs, pizzas have taken the place of paranthas and English is the mother tongue of most kids these days. And it didn’t take long for the globalisation effect to creep into Bollywood.

    Italian, Pakistani, Czech, British, Sri Lankan- there are actresses....

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